I'm focus on creating meaningful user experience for targeted users through responsive design
- Developed wireframes, user flows, surveys and prototypes for Exercise Library, My store, and Licensing features on Coach Premium Version
- Redesigned UI and personalization onboarding feature for Metron Athlete Mobile app (Launched on Nov. 2019)
- Managed two designers ensuring the in house client management tool experience is consistent
- Collaborated with engineers to develop the customer-focused fitness product
- Worked on add-on licensing feature with engineers to adapt to technical requirements
- Organized web campaigns on Excalibur Crossfit 2019 Training Event (Launched on Mar. 2019)
- Coordinated with product managers and designers to refine the UX of an unannounced franchise game
- Built flowcharts, wireframes and UX prototypes for Inventory, Store, and Factory grinding features
- Worked with Product managers to develop visuals for new feature proposals
- Created high-fidelity interface design mockups for new in-game UI
- Implemented UI assets into the build through in-house Unity tool
- Defined UX goals from concept to final design for Star Wars Galaxy of Heroes
- Built flowcharts, wireframes and UX prototypes for complete Ship Battle Feature
- Wrote detailed specs for UI art development tasks to be implemented by UI artist and icon makers
- Developed and presented the visual design for new feature proposals
- Created high-fidelity interface design mockups for new in-game UI
- Implemented UI assets from Photoshop into the live game environment (Unity)
Shipped Titles: Star Wars: Galaxy of Heroes, Minions Paradise
- Coordinated with UI lead to define visual design for MOBA game (TOME: Immortal Arena)
- Created UI assets for Tome, Vega Conflict, Battle Pirates and War Commander
- Developed screen mockups working with UX and Game designers
- Mentored two junior UI Artists
- Created UI in-game animations in Flash and Unity
Shipped Titles: TOME: Immortal Arena, Vega Conflict, Battle Pirates, War Commander
- Worked with creative director to define visual design for PC dating social games
- Created character concept art for preproduction game pitches
- Designed and created key UI elements, including, buttons, icons and energy bars
- Created in game animations in Flash
Shipped Titles: Bingo Quest
- Coordinated with pre-production team to create UI
- Created message windows, buttons, icons, energy bars, and other key UI/UX elements
- Produced Flash animations for splash screen and UI
- Created original high-quality character illustrations for UI accents
Shipped Titles: Rango: The World, Mission Impossible: The World
- Produced initial sketches and Concept Art for environment and character
- Modeled and textured 3D assets and skinned characters
- Designed UI layout and produced UI assets
- Supervised and worked on 3D human realistic animation
Shipped Titles: Guitar Hero 3, 4, 5 (PS2), Metallica and Band Hero (Wii) ,Arena Football: Road to Glory (PS2),NYT Crossword Puzzle (Nintendo DS) ,XOS Football Coach Simulator Software (PC)
- Recruited and managed overseas animation contractors to coordinate with internal art team
- Created concept art and 2D Flash animation
- Designed UI/HUD and developed game design for DS game pitches
Shipped Titles: Yeti Sports Arctic Adventures (PS2, Xbox, PC)
- Produced traditional animation, storyboards and corrected perspective for final product
TV show series included: Dark Wing Duck, Little Mermaid, Bonkers Pink Panther, Flintstones, Timon and Pumbaa, Garfield, Aladdin, Mask, Gargoyle, The Mighty Ducks, All Dogs Go to Heaven 2, King and I, Warner 2
Skills
- Expert in user interface asset creation , wireframe and ux prototype
- Excellent in vector illustration and digital painting
- Excellent 2D digital animator with eight years traditional animation background
- Strong 3D modeling, texturing , animating and skinning skills
- Management of Art outsourcing
Software
- Photoshop, Flash, Illustrator, Unity, Invision,Proto io, flinto, Sketch,XD, WordPress, 3dsMax, Maya, AfterEffects ,Jira, Perforce, CVS
Language
- Fluent in Mandarin and English
The Art Institute of California — San Francisco B.S, Media Arts & Animation, 2003